If you are a healthcare provider looking for creating a state-of-the-art healthcare mobile app that can liberate you from the downtime experience and elevate your healthcare business, Here You Go!

We will tell you why it is important to be industry-ready to sustain your business graphs while having a competitive edge over your rivals in the market. Just like the popular healthcare app Zocdoc. And, how much it’d cost to develop a mobile app like Zocdoc? We will explore now.

Inside Playstore

Look at the three images below. How far can you visualize your experience? If you got an app, just like what you see here, how would your users benefit?

This is the screenshot of the actual image as appears inside Google Playstore and how an app like Zocdoc is seen online.

Thus, you provide healthcare services to your target users, patients, and all your service seekers who need a reliable healthcare service at their convenient reach, within seconds and upon the click or tap of their mobile devices.

What Is Zocdoc?

Zocdoc is a popular on-demand mobile app, an online healthcare/medical app that provides patients with the telemedicine facility to schedule a medical appointment with doctors or specialists on a specified time, remote basis, or in-person in the clinic. The app allows users to search for doctors in their areas, confirm about the insurance aspect (what insurance they are accepting) and then book the appointments. As per Statista report, the global mobile medical apps market was valued at 2.4 billion USD in 2017 while it is estimated to grow to a whopping 11 billion USD by 2025. What a journey!

How Zocdoc Works?

1. Providing access to certified medical professionals, doctors, specialists to facilitate online appointments and real-time consultation for patients.
2. Users/patients can search for local doctors, healthcare providers, and specialists like dermatologists, dentists, gynecologists, eye specialists, etc.
3. Patients can find insurance coverage and eligibility criteria. All are possible within the app facility. For example, insurers like Metlife, Ambetter, Humana are eligible for this app.

The Cost Part

Do you know, when you decide to develop an app for your business, several factors are involved?

To develop a healthcare mobile app just like Zocdoc, you can expect the range somewhere from around a few thousand dollars to millions, and all these depend upon the specific features, mobile app types that you intend to incorporate. Of course, you need thorough guidance (consultation is a small word here) from an expert mobile app development company for estimating the cost as per your specific requirement. Worth knowing is you don’t have to incorporate every feature in your app, just put what you need and pay for that part only!

The company  Zocdoc provides access to its platform through a dedicated website or its mobile app/application-specific for Android and iOS platforms.

Prior Considerations to Build Your App

• The App Type 
• The App Design (Basic, Individual, Custom)
• The App Platform (iOS, Windows, Android)
• The App Features
• Total Number of Pages

Thus, a healthcare mobile app  like Zocdoc is developed/created  in 3 significant steps:

• Discovery,
• Design, and
• Development.

And these steps incorporate the points mentioned under prior considerations!

Factors for Cost Estimation

There are varied factors that decide the cost part of an app like Zocdoc. They are:

1) Specific Requirements- If your app needs more features, more money to build. Simple requirements will not ask for a bulk investment because it won’t take much time as no complex features are included.

2)  App Platform- Cost varies as per platform chosen. The cost of iOS app development is higher than that for Androids.

3) Total Features-  As you increase the number of features on your mobile app, the time to develop it will increase as so will be the cost.

4) Timeline- If your app takes much time to build, it is said to be a complex type that needs an extended timeline. Your app might need more research time, more time for designing, building, and testing as well. Fewer features need less time, hence less cost.

 5) Team of Developers- A complex app project needs a larger development team, which means more time, and money.

6) Location of App development– Location matters while deciding the cost part of your mobile app. Your mobile app development company can onboard developers working remotely at the global level and resources demand specific perks depending upon the countries they reside. According to one study, North American is considered the most expensive location for app development process/work. India is comparatively lower in terms of cost for developing an app like Zocdoc.

7) Target Audience/Market-  If you are developing for a very niche audience, for a specific location or set of communities, the cost may be less and cheaper than if you target for a larger audience (you will have to go for translation features, etc.).

8) Pricing Model for App Stores- The pricing models differ for Google Playstore and Apple App Store. That might lead to your final cost destination. Do thorough market research to conclude about benefits and app costs.

9) Programming language- What languages for app development your mobile app development company chooses influences the cost part.

10) Integration with Third-Party  – If your app has inbuilt integration with social media tools, payment processors, and other services will determine the cost development, as it demands more time, more money.

11) App -Maintenance- Post launching your app, it needs constant support and updates. However, this phase won’t ask for more expenses but depends on how many features you need to modify, upgrade depending upon the Users’ reviews and the app’s impact on them.

APP Features like Zocdoc

Your specific medical/healthcare mobile app should have features like the Zocdoc app. They are:

• Registration/Login Functionality
• Information Gathering Feature
• Scheduling Functionality
• Reminders
• Appointments Cancellations/Modifications
• Easy Navigation &Accessibility
• Video Conference Option
• Push Notifications
• Payment options
• Map integration

The integration of the above features adds to your cost estimation, too.

Budget Estimation

Based on varied trusted sources including  Fusion Informatics, a mobile and web development company you can depend on for your app development needs in the future, the following detail we can share with you:

Development Cost  – Between  $25,000 & $50,000 (based on the complexity of your app/ project)

Design Cost –  Between $10,000 & $25,000 (based on number of pages and  changes required)

Cost for QA Testing –   Between $3000 & 5000 (based on testing done on varied devices, browsers, and then identifying bugs as well as optimizing the platform)

Marketing Cost –  Between $5,000 & $30,000 (based on target market size and branding strategies)

Maintenance Cost – Between $5,000 & $15,000 (post-launch phase and based on updates needed)

Overall, the Cost to Develop Mobile App like Zocdoc would come around anywhere between $80,000 & $150,000.

Explore with Us

The idea is, do your basic research. Read multiple reviews from varied clients and customers who are using an app just like Zocdoc. Make comparisons. Read from business perspectives as well as patients’ perspectives. Form an opinion. If confused, do not hesitate to contact a reliable technology company dealing with the mobile app development segment.

Contact Us and Get Started for your remarkable mobile app development journey that will change the landscape of your healthcare business.

E-commerce is rapidly becoming the favorite, default online shopping option amongst consumers living in India. 86% of Indian shoppers adopted online shopping over e-commerce platforms using online shopping apps during the pandemic. As per a recent report by Sensor Tower & MAAS, in July 2021, India’s app stores saw more than 80M online shopping app installs while reaching 113M downloads in October this year, just in India.No doubt, Indians are known for binge shopping and addiction for mobile apps have only triggered this habit of online shopping over varied app-based e-commerce retail stores. We have explored further about apps driving their online shopping behavior, and narrowing down to the best online shopping apps in India as of today! Based on their trending position, we have sorted them as below:

1. Nykaa – Beauty Shopping App

Nykaa App for beauty shopping, make-up, and cosmetics online shopping happens to be one of the best online shopping apps in India. This online shopping app for beauty products is India’s largest online shopping beauty store. Browse and buy cosmetics, beauty products, health products & more from top brands.

APP Highlights:

• Online shopping categories – Makeup, skin, hair, fragrance, natural, personal care
• Brands– Over 2400 brands available, such as Maybelline, AMC, Lakme, Loreal, biotique, charlotte, tilbury, NYKAA
• Shipping – Free if purchasing over Rs.499
• Secure Payment Methods – UPI,GooglePay,Debit/Credit card,Net banking,mobile wallet,COD,Gift card
• Return Policy – 15 days
• Online Ratings– 4.6
• Store Rank– 28

2. Shopsy Shopping App – Flipkart

One of the trendiest apps and the best ones, Shopsy Shopping App originates from Flipkart. Online shopping under the categories of fashion, mobiles, beauty, accessories, footwear, home at the best price range. Earning money on placing each order with Shopsy is possible now. Shopsy Shopping app offers the latest and trendiest fashion items, clothing from top brands, and all categories too from big brands assuring quality purchasing. Transparent return/refund policy.

APP Highlights:

• Online shopping categories – Fashion, home, lifestyle, footwear, accessories, beauty
• Product Listings –  Over 15 Crores
• Exclusive offer – Competitive wholesale prices
• Secure Payment Methods – COD (Cash on Delivery Service), debit/credit card, net banking,  UPI enabled PhonePe, etc.
• Trusted Suppliers –  1 Lakh+ trusted Flipkart supplier base
• Faster Delivery – Within 7 working days
• Online Ratings– 4.2
• Store Rank– 5

3. AJIO Online Shopping App

AJIO Online shopping app is published by Reliance Retail Ltd. and is one of the best online shopping apps in India. AJIO app is called an online aisle of style due to its outstanding offers and range of products available. The app takes care of all needs for men/women, and their astounding range of accessories, mobile phones, smartwatches, the latest fashion, and electronics & gadgets from top brands.

APP Highlights:

• Online shopping categories – style collections menswear/womenswear/kidswear, accessories,mobile gadgets
• Brands– Over 2500  brands, international and in-house label
• Exclusive Offer-  Payday weekend special sale
• Secure Payment Methods – Easy checkouts, online payment
• Return Policy – 30 days
• Online Ratings– 4.3
• Store Rank– 3

4. Meesho Online Shopping App

Meesho: Online Shopping App is one of the best online shopping apps in India, a favorite one-stop online Shop for consumers and shoppers. Shoppers can now shop for themselves as well as earn money online, both the benefits via the same Meesho App!  Lowest wholesale prices available that allow for online shopping at any budget. Reselling of items to friends, family is possible while starting own business with zero investment.

APP Highlights:

• Online shopping categories  – Women’s / men’s fashion,  kid’s fashion, accessories, home & kitchen appliances, beauty & health essentials, etc.
• Product Listings – Over 50 Lakhs products from 650+ categories
• Reselling and earning money option – 3-step via browse, share, earn
• Exclusive Offer – 30% discount on first order
• Shipping – Free delivery with no minimum order value
• Return Policy – 7 days
• Secure Payment Methods – COD (Cash on Delivery Service), online payment, debit/credit card, net banking, etc.
• Online Ratings– 4.4
• Store Rank– 1

5. Myntra Online Shopping App

Myntra is the top trending mobile app today and is one of the best online shopping apps in India. A very convenient, very consumer-friendly app that you can download and install anytime free. After downloading you can choose from wide categories of clothing for men, women, kids. You have plenty of other categories apart from the clothing one. From clothes & shoes to hair care & home products, Myntra is your one-stop lifestyle shop. Choose from the most popular clothing fashion brands like Vero Moda, Nike, H&M, MANGO, HRX, Biba, Roadster, & many more.

APP Highlights:

• Online shopping categories –  Over 7 lakhs products that include clothing for men, women, kids, shoes, jewelry, home products, accessories, cosmetics, gadgets, sportswear
• Brands– Over 3500 brands available, Puma, Adidas, Nike, Fastrack, Reebok, Fossil, Maybelline, Lakme, Kama Ayurveda, Gini & Jony, Allen Solly    Forever 21, MANGO, Biba, etc.
• Exclusive Offer – Express order delivery
• Shipping – Free shipping on first order
• Secure Payment Methods – UPI or COD (cash on delivery), EMI options
• Return Policy – 30 days
• Online Ratings– 4.3
• Store Rank– 8

Endless APP Game

Every day you come up with something new in the shopping zone. As a consumer, you love to explore products, accessories that meet your growing needs daily. As an online retailer, you need to be competent enough to match this growing trend of online shopping behavior amongst consumers in India. Updating yourself with time and finding a place in Google play store or Appstore is the perfect solution to remain competitive and business-oriented in the mobile world.

Don’t fall behind your competitors! Connect with us and find out which online shopping app would be ideal for your e-commerce retail business fetching maximum returns.

The onset of Covid-19 has brought about inevitable changes throughout the healthcare industry. Countries across the globe are facing the wrath of COVID impacts as the absurdity continues to prevail. Healthcare leaders, policymakers, public in the United States are very eager to know what 2022 holds for them. Healthcare technologies like Data Analytics, Artificial Intelligence, Machine Learning, IoT, Robotics, Telemedicine capabilities have immensely expanded to support the pandemic response and subsequent recovery, a notable trend that will likely continue to accelerate healthcare technology in the United States (US). Let’s see some of the significant healthcare trends in the United States and how technology is playing a significant role in shaping them.

1. Personalized Consumer-Care

i. In-Store

The landscape of healthcare services and delivery in the United States is undergoing a major transformation, providing patients with choice-based options for healthcare than ever before. While this transformation in healthcare unfolds, care delivery will see some striking, new consumer-friendly models that will benefit stakeholders across the healthcare industry in the US. If you are in the USA right now, you will observe MinuteClinic everywhere, in almost every city in the USA. As per CVS, there exist more than 1,100 MinuteCinics sheltered in target stores and CVS pharmacies across 33 states and the Columbia District.CVS is a renowned healthcare retailer within primary care in the healthcare sector in the United States. However, there are more retailers in the healthcare domain. According to CNBC October 2021 report, Walgreens Boots Alliance plans to open a minimum of 600 primary care clinics in the US by 2025. The healthcare trend in the United States will see major retailers establish a foothold in the sector of primary care, and patients will have many options to choose from. These retailers (retail pharmacies) are transforming the primary care model into a one-stop shop that provides seamless service to the end-users/patients/consumers. Retail pharmacies or retailers, receive great volumes of customers’ data and know their specific requirements. Thus, personalization of delivery service allows patients to drop by one location get treated, get medicines and quickly get over with the process therein. Understanding specifically about current and future consumers/customers is what about the upcoming healthcare trend in the United States.

ii. Virtual Care

During the pandemic, virtual healthcare has become very popular especially after the pandemic struck. Patients who just cannot manage in-person visits are preferring connecting with doctors, physicians on a remote basis. Healthcare providers have noticed this trending consumer behavior of patients and others and integrating relevant digital tools and technologies into their current landscape. This is leading to increased consumerization, on the part of retailers as well as virtual healthcare providers, which is improving patients’ experience ultimately. Especially for those living in rural areas, virtual healthcare services (telemedicine types) help to provide enhanced access to primary care for patients. These trends are picking up greatly throughout the US and pressurizing healthcare fraternities, hospitals, to match what consumers want. Consequently, many health systems are heavily investing in telemedicine, virtual care.

2. Automation & Digital Assistants

There’s been a massive shortage of healthcare staff across the United States. As reported by Bloomberg, the US Health & Human Services Department confirmed that as of October 1, 2021, “16% of American hospitals had critical staffing shortages”. Healthcare providers like nurses, doctors as well as call center agents have been in shorter supply! These shortages in healthcare staffing have propelled the growth of automation in the healthcare segment. This will allow patients to receive the best care they need without delay. In the last few years, US healthcare like hospitals, clinics, has adopted patient journey automation which is helping to reduce manual clinical work, administrative work involved in patient care. For instance, healthcare apps, digital chatbots, AI-ML powered virtual assistants, are facilitating a smooth and efficient care journey for patients at the early stages of the care process. These virtual assistants help patients in finding a doctor in the nearby area, can book appointments for consultation with a physician, and get personalized recommendations for varied healthcare issues. These digital healthcare assistants reduce the workloads of care teams, do post-discharge follow-up with patients, and so on. Thus, app-based automation of the clinical work, administration work, can prove to be a big time-saving, cost-effective solution to the staff-shortage challenge. Indeed a popular healthcare trend that will pick up in 2022 in the United States.

3. Data and Analytics

The pandemic has accelerated the pace of technological intervention in the entire healthcare segment across the US. There’s been a massive demand for real-time data to get eth right statistics and insights. Health systems in the United States are increasingly leveraging data & advanced analytics that update them with the latest insights and predictions helping in the decision-making process. For instance, hospital administrations want to have the updated COVID-19 dashboards on an hourly basis. Using data analytics they can seamlessly do so. AI-ML predictive analytics, advanced analytics, is now at the forefront of disease response, like, predictive analytics, models, track the virus and then estimate the severeness of Covid risk in patients, whether mild or severe symptoms, thus enabling for an effective, efficient treatment.

4. Telehealth Will Stay

The healthcare trend in the United States has shown an immense inclination towards digital technology-powered telehealth and telemedicine. The pandemic has only triggered its usage as it allows virtual treatment and healthcare service delivery. Touchless health systems adopting AI-ML-IoT enabled tools to facilitate smooth care for patients on a remote basis. Interactive & live, real-time virtual consultation,store-and-forward telemedicine, remote patient monitoring telemedicine all are diligently assisting healthcare efforts in the country. As per McKinsey’s study, telehealth adopted by patients in the US rose from 11 to 46 %  in 2020. Moreover, the prediction says telehealth could account for the massive 20% of the entire US healthcare spending in the future, and that means 250 billion USD.

Resonating With Digital Adoption

As per Forbes, these healthcare trends are very much to stay now in the USA and will impact healthcare in positive manners. The wider adoption of digital tools and technologies in the healthcare sector will assure convenient and efficient healthcare access for underserved patients, improved workload distribution for clinical healthcare staff, less administrative burden, and powerful integrated care delivery networks. Healthcare providers need to strategize while following these trends that will shape up their healthcare outcomes in 2022 and beyond.

Are you a healthcare service provider in the United States and want to integrate digital into your business following the latest healthcare trends encompassing your country? Connect to our experts today.

What is the future of the Retail Industry?

What does the current market analysis show up?

How will the retail landscape look like adopting digital in the mainstream?

Is digital technology going to have an upper hand in the overall retail transformation that we will get to see?

Unlimited questions but we have prepared an articulate answer for you.

Today I am going to share with you some striking statistics that will enlighten you with the global market share of the retail industry in the coming years. AI-ML, IoT-powered retailing like social commerce, voice commerce, foot traffic monitoring all are going to shape the future of the retail industry.

 Know more about which trends are driving the retail industry and the challenges that most of the companies are going through.

AI or Artificial Intelligence has major applications in the manufacturing industry. Right from developing OEE (Overall Equipment Efficiency) to FPY (First Pass Yield) production, AI is transcending levels. In manufacturing operations, AI is transforming machinery maintenance, AI-ML-powered analytics based on data predicts how often hulls of ships should be cleaned for maximum efficiency leading to huge cost savings in transportation, etc. For example, some companies use AI for evaluating component images during ongoing production lines that help to spot deviations from the standard in real-time.AI innovations are helping to expand uptime while focussing on quality, and efficient production, process, and the overall output. Let’s see the top 10 AI innovations in the manufacturing industry that are attracting manufacturing companies across the globe.

1. Robotic Plasma Cutters

The AI-driven robotic arm is assisting in the plasma cutting process and eliminates the requirement of the human labor force. Plasma cutting is a significant part of the manufacturing process and it was considered as one of the biggest technology wonders at the time of the industrial revolution. Traditionally it involves huge human labor but AI innovation is allowing to replace this with the cutting-edge robot arm simplifying cutting and assembling processes. It is considered now a remarkable AI innovation in the manufacturing segment.

2. MV Error Detection

AI-driven  MV (Machine Vision)is helping manufacturing with error detection. The technology of Machine Vision frameworks allows manufacturers to digitalize quality control processes in the front & back finish of creation lines. Machine Vision mistake location further allows to recognizing error while expanding a value-based creation of the products concerned.

3. AI-IoT Sensors

AI-IoT-based sensors are a leading AI innovation in the manufacturing sector. IoT (Internet-of-Things)sensors help to assemble information throughout the manufacturing processes at varied phases. All this information serves for continuous advancements and prescient support to manufacturers across levels. IoT sensors backed by Artificial Intelligence are an innovative name, too, in the manufacturing industry.

4. 5G Digital Connectivity

Though 5G (just like IoT) is not a complete AI-based manufacturing technology, it is helping the industry alongside AI for smart Connectivity. Companies offering 5G connectivity have not yet reached the farthest connectivity levels for buyers but proving to be a great support for assembling offices.5G  facilitates a high-speed data transmission bringing in more connectivity potential where AI-powered tools capture those data and process, analyze them helping manufacturing owners with better decision-making ability.

5. 3D Printing

 3D Printing has come out as one of the latest AI innovations in the manufacturing sector. Also referred to as an added substance fabricating,3 D printing is a notable digital device for specialists. The technology is helping manufacturers to create just specific parts or items in a singular form, as solitary pieces. This is allowing for a better arrangement and efficiency in the ecosystem. This is also considered one of the major AI-powered digital innovations in manufacturing the world over.

6. Video Surveillance Cameras

AI-powered video surveillance cameras are considered a boon towards managing security in the manufacturing industry. The very technology helps to manufacture businesses to cope with the higher costs involved for live security personnel ensuring safety and security. Workplaces, factories, logistics, and several areas that need constant vigilance and monitoring are not possible to be done manually. So, AI innovation in the form of advanced video surveillance technology, cameras, is helping organizations to carry out security features in a seamless manner.

7. E-Tail Supply Chain Model

AI-based automation at varied points, warehouses, procurement facilities, is helping the logistics in the manufacturing sector for efficient and productive ­­­­­­­­­­­­­ end-to-end processes and deliveries. This has created a new model, the e-tail supply chain model that connects, integrates inventory, and varied other logistics stakeholders ensuring improved supply-chain management overall.

8. Visual Inspection Tool

AI-enabled automated visual inspection tool is another landmark AI innovation in the manufacturing sector. Businesses are leveraging this AI capability to a great extent as it can detect flaws that are too small which humans cannot see with the naked eye. Products with microscopic flaws can be detected by AI-enabled cameras that are highly powered and sensitive than human eyes. The overall system can recognize even the smallest defects, flaws in products, mark them and send timely alerts to the concerned department.

9. AI-ML Inventory Management Solutions

Manufacturing businesses take into cognizance this aspect of AI intervention in the sector. Inefficient inventory management leads to greater overhead costs that are detrimental to any business involved. AI-ML-powered inventory management digital solutions help to manage the entire process effectively increasing productivity and efficiency. Manufacturers can manage inventories seamlessly based on demand and supply meters.

10. AI-Enabled Robots

 AI-enabled robots are replacing humans for risky transactions and lifting heavy equipment required frequently. Thus, AI is more than just a digital method to optimize automated processes. Remotely controlled  AI-enabled robots can do varied tasks that are beyond human capacity.   It enhances the traceability, flexibility aspects enabling successful operations in the ecosystem.

Wrapping Note

Want to know what is the future of AI in the manufacturing industry? As per Fortune Business Insights, AI (Artificial Intelligence) in the manufacturing market is geared for a massive USD 9.89 Billion by the year 2027! This is self-explanatory of the beneficial use cases of AI and how the technology is transforming the industry with magnificent innovations and inventions bringing positive outcomes!

We know during the entire manufacturing process, you deal with several challenges, right from raw materials to the process of production, from testing to marketing, and then for delivery. AI can help you in eliminating mundane tasks and bring productivity in multiple areas – Connect to our experts to know more.

Consumer expectations.Customer experience. Consumer behavior. Does your retail business relate to these three terms? Do you know they are the major drivers behind the success of your business? So, to add real value to your business you must solve your customers’ problems first, listen to their growing shift in expectations and changing behavior. You got to mold your offerings, products & services as per their changing shifts. So, what will be the top transformative consumer trends in 2022?

Trend #1  Digital Comes First

Your retail business has already adopted digital routes to connect with your customers, right? But, is it sufficient or do you need to expand your horizon? So far your digitization journey has incorporated only these channels – your websites, your social media channels, email offers, and maybe more, however, you have added them as an add-on and not the primary channel for your business. Today, the consumer prefers retail experience exclusively on digital channels. B2B or B2C, customers are opting for their business routes via a digital channel only. For customers, digital comes first before the rest! Your business must focus on building an improved version of digital-first interactions with prospective or existing customers. Three ways your retail business can do this-

• Switch over to web & mobile apps
• Focus on digital-only products/services
• Set up a smooth omnichannel environment that will enable customers to have a seamless movement between channels for a cohesive customer experience.

Trend #2  Personalization & Micro-Moments

Your customers want personalized offers that exclusively cater to them. They want to feel special and not a part of your mass marketing goals. You must admit the fact in today’s age of hyper-individualization,  your consumers want to buy your product if it is uniquely customized to their requirements. They expect you to understand their unique needs and respond accordingly. This will lead your customers to build a meaningful rapport with your brand, your business. Moreover, they want all these very fast and immediately. They have plenty of choices as everyone is targeting them, not just you. So, focus on their unique needs and give them quickly before anyone does that! If you search in Google, the result will appear as ‘Micro-Moments’ for this kind of consumer experience. In a flash of seconds, you need to deliver to your consumer!!

Trend #3 AI-Powered Product Cognification

SMART is the ongoing trend and the cognification of products and services is increasingly making inroads to consumers’ lives every day.AI (Artificial Intelligence), IoT(Internet of Things)  are inevitably making products smarter and digitally powered thereby multiplying their capabilities manifold. For example, how consumers are buying AI-IoT-sensored refrigerators, cars, and other products that are technically SMART to use. Similarly, for your business clients and customers, even machines in factories are leveraging the huge potential of digital capabilities, increasing the efficiency and productivity in the ecosystem. Thus, products are becoming more and more intelligent while services are equipped with AI capabilities and other digital technologies.

Trend #4 D2C without Intermediary

Consumer trend is going to take a round-about turn in 2022 towards direct dealings and purchases with no brokers and middlemen or traditional intermediaries involved. The D2C(Direct-to-Consumer)trend is going to bypass intermediaries in the retail supply chain which means, wholesalers, suppliers, distributors, retailers, advertisers, all are connecting directly with their end-consumers/customers. As a retailer or business person in retail, you need to sync with this consumer trend and find some direct digital routes to your customers using varied online channels.

Trend #5 From B2C to C2C

How about current businesses like Uber, Etsy, Facebook, and many others conducting businesses online? The same pattern is going to occur in 2022 onward for the retail sector as well. Just for your knowledge, C2C (customer-to-customer) business means customers directly connect with other customers for the business. This is increasingly picking momentum and there have been instances when a b2c has transformed to c2c and succeeded in their journey. So, if you are not a platform, fully-fledged business, you can think of this c2c model and get started!

Trend #6  Subscription-based Services

An entirely significant consumer trend for 2022, the subscription-based products & services is the trend greatly driven by the rapid cognification factor. As a business, you can now delight your target customers with thoughtful subscription-based products and items when they need them. Your customers would just love to sign up if you personalize your offerings to their requirements and specific expectations. The bottom line is, your business can generate predictable revenues as long as you provide your customers with value-based products and services.

Trend # 7 AR/VR/XR

Immersive Experience is the keyword. XR (Extended Reality), AR (Augmented Reality), VR(Virtual Reality)digital tools and technologies are increasingly becoming popular amongst consumers and customers because they can get real-life experience out of them. Your customers get instantly impressed with these immersive& engaging tools/ technologies.

Bottomline

Today, consumers are highly prioritizing experiences over materialistic achievements. It means, they look for value-added services and products that are personalized to their specific tastes and needs.Consumers/customers are not ready to compromise on this ground and just cannot accept anything on their plates. As a brand, you need to connect with your target audience instantly else they will move to the next brands in a flash of seconds. So, get ready for the year 2022 and align your retail business according to the consumer trends predicted here!

Interested to know more about the consumer trends that can benefit your retail business? Contact us.

Data is the most important asset of the retail industry. Data is useless if it does not help companies to make smarter decisions for business growth. As consumer behavior is evolving with time, it depends on how data are helping retail companies to get relevant business insights, improving customer experience leading to enhanced business outcomes. Predictive Analytics is the AI /ML digital tool that works on data to derive valuable insights and predictions, forecasting sales thereby helping retailers to plan ‘What Next’ moves. How Predictive Analytics can boost the retail industry? How is it helping retailers to generate sales and have a competitive edge in the market? We will discuss all these points in this blog today.

1. Product Demand Forecast

As a retailer, you want your business to expand and products to connect with your target audience. If you know what does your target audience demand and their preferences, your products will never be out of stock or understock, right? To keep your business running smoothly, predictive analytics helps to forecast the demand for exact products your target audience wants. The technology helps to ensure that you have enough items stocked to sell and can meet demands adequately and can predict your profitable months as well as sales deficit. It means predictive analytics helps retailers to assess demand and sales performances. Product performance can be gauged by indicators such as sales margins, the number of units sold besides other metrics. It helps to improve consumer engagement and satisfaction.

2. Pricing Forecast

Pricing forecasts is a major functionality of predictive analytics that uses real-time capabilities of machine learning, and data science technology, to bring out adequate answers to questions that as a retailer you’d like to know in advance. Few sample questions that predictive analytics can forecast regarding pricing elements are:

• For maximizing sales what’s the right price point?
• What should be the frequency for running price-based promotional activities?
• What should be the optimal attainable price of a customer?
• How the competitive pricing will impact sales?

Apart from the above factors, weather forecasting, real-time sales data also help to alter as well as induce the most perfect pricing part (best pricing ).

 3. Managing Inventory

As we have mentioned earlier, too, how predictive analytics helps in estimating product demand and what your target audience wants, it also helps towards managing your inventory properly and up to the mark. A poorly maintained inventory leads to a loss in sales. As a retailer, you will never like to hold on to those products that are not yielding sales. Moreover, you will always want to replenish stocks that your consumers want to buy. Predictive analytics helps to predict demand for products that help you to manage your inventory.

4.  Marketing Campaigns

As a retail business, you need to prioritize marketing campaigns from time to time.  Your business needs a powerful marketing plan that helps to boost your business potentials driving the best ROI. An inefficient marketing campaign management leads to a poor ROI because you cannot estimate the right budget and varied inaccurate calculations done on your part.AI-ML digital capabilities of predictive analytics help you to gain actionable marketing insights, and suggest you adopt individual campaigning for a specific target audience and be more budget efficient leading to maximum conversion of leads.

5.  In-Store Optimization

Predictive analytics helps in online monitoring of shopping activities, as well as in-store data analysis. Varied digital tools & technologies, IoT sensors, and surveillance cameras that are installed in retail stores, on product shelves, help to monitor the shopping activities of varied consumers. The technology helps you in the following ways:

• You can identify your shoppers’ favorite routes throughout the retail floor
• You can identify and distinguish popular, most searched products on varied shelves
• You can count the total number  of visitors  in your shopping zone at different times per day
• You can adequately calculate the average visit time of customers
• You can genuinely monitor queues

Predictive analytics helps you to gather these valuable insights. Using these insights, you can configure store layouts, plan the schedules of your staff, can distinguish the ideal opening hours of your retail stores, reduce customers’ waiting time in queues, and increase the high level of security.

6.  Shopping Cart

 If you own an e-commerce retail store, you can leverage the massive capabilities of AI-ML-powered predictive analytics to optimize your online store, product categories as per existing online shopping carts of consumers. For instance, your customers while browsing your online shopping stores may come across products they like so much. They save them, add them to their shopping carts. When they don’t buy them,  predictive analytics tracks them and lets you know why they didn’t buy and how you should respond to this kind of situation in the future.

7. Social Media Marketing

Social media marketing, online advertising are important segments of retail marketing. As a retailer, you’d think social media marketing involves greater expenditure than offline advertising. But using predictive analytics, you can manage these upfront costs and invest in social channels where you gain the maximum outreach and visibility. Predictive analytics can help you maintain a strong social media presence. You don’t have to stress regarding unreasonable expenses because the digital tool helps you to invest smartly on those social channels where you get the maximum ROI and prospect of acquiring new customers.

Conclusion

Predictive Analytics can help to predict the future of your retail business. Whether you are an online retailer sharing an online marketplace with bigwigs or small start-ups in the offline retail space, predictive analytics helps you to extract valuable actionable insights for your business outcomes in the right direction. The aforementioned AI-ML-powered digital capabilities of predictive analytics are just a few significant use cases in the retail industry. There are many more benefits yet to unfold. Stay tuned to this space and we will have further elaboration on this topic with detailed analysis.

Are you a retailer in the e-commerce industry or a physical retail store and changing consumer behavior bothering you? Want to know how predictive analytics can help you solve this challenge and grow your retail business?? Reach us.

The healthcare industry runs on data. Managing databases is an arduous task, the most responsible task, as it directly impacts patients’ overall care management, and a tiny misinterpretation could cost lives! Big Data and AI-ML-powered analytics have changed the way you process data and predict patient care methods and outcomes. Healthcare data analytics has massive benefits viz., treatment cost reduction, prediction of epidemics(COVID or SARS and the likes), avert preventable diseases, precise & accurate diagnosis, preventive and precision medicines are available on time, and more. If you are a physician, a doctor, you stand on the frontline of healthcare.  What are the top ways healthcare data analytics can help you in disseminating your noble service to humanity,i.e.patientcare? Let’s discuss!

1. Descriptive Data Analytics

Descriptive Analytics is widely used in the healthcare segment especially in clinical research. As per one Healthcare meta-analysis report, 48% of clinical research studies were being done on a methodology based on descriptive analytics. Besides clinical research, descriptive healthcare analytics are increasingly adopted in other research areas related to pharmacovigilance, public health, mental health as well. Pharmacovigilance is an excellent example of the efficacy of data analytics in helping physicians in terms of immediate and actionable information. It is helping physicians most directly as they can retrieve actionable insights and information for prescribing medicines, as in the case of researchers’ data mining study that showed FDA’s adverse remarks about statins. It revealed that pravastatin, rosuvastatin, simvastatin were linked to severe renal failure. This way, physicians could get actionable information about these statins towards prescribing them. Furthermore, descriptive data analytics help doctors/physicians with treatment programs by identifying demographics, for example,  oncological insights like cancer trends and related expenditure help them take the call. Another significant example of its usage aspects is the current pandemic. The COVID challenge brought to fore the need for real-time monitoring of several healthcare channels including supply-chain,bed-capacity, supply of oxygen cylinders, concentrators, basis a specific region. Methodologies like data visualization, data mining to carry out a descriptive analysis of a given case are indeed noteworthy how physicians are leveraging descriptive analytics capabilities.

2. Predictive Analytics

As frontline workers, physicians have realized the significance of enhanced predictive analytics during the COVID crisis. Being sudden, hazardous, uncertain in character, COVID posed a serious challenge to them to handle appropriately. Adopting analytical methods in a predictive manner, they could anticipate future developments and cases backed by an advanced level of precision, agility, and speed that ensured efficient management of the situations before them. Doctors and physicians do get better experience using predictive analytics for the treatment of chronic illnesses, like kidney disease. They can easily diagnose the early signs of CKD (Chronic Kidney Disease) by implementing proper data analysis. As per researches, low-level data in databases are digitally transformed into high-level information/knowledge discovery that helps to detect CKD symptoms/patterns in an early stage. This allows healthcare management to improve their decision-making process; they can efficiently allocate resources and plan for patient-centric management conducive to business outcomes.

3. Prescriptive Analytics

Prescriptive analytics happens to be the natural progression occurring from procedures of descriptive and predictive analytics. It can substantiate the stand by removing guesswork that emerged out of data analytics. Prescriptive analytics in healthcare adopts a similar modeling approach to predict outcomes and then utilizes the maximum capabilities of AI-ML, business rules, several algorithms to do a simulation of varied approaches to suggest the best possible actionable insights. Prescriptive healthcare analytics is helping healthcare businesses to adopt cost-effective procedures as it curbs the overusing of testing, screening, and other diagnostic tests. As per  Harvard Business School, Prescriptive Analytics has the capabilities to gauge patients’ early medical conditions, the pre-existing ones that help to evaluate further risks and suggest preventive treatment methods to the physicians.

Bottomline

Healthcare Data Analytics is helping the healthcare fraternity with massive returns on business as well as advanced patient care provision. Technology proves to be the soulmate of doctors and physicians as they juxtapose roles based on cases and situations such as pandemics, patients suffering from chronic illness, etc. Big Data, Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, all are the varied faces of the same dice. Algorithms are here to stay.

Interested to know how data analytics can enhance your healthcare business growth? Contact Us.

The healthcare industry has undergone a massive transformation in the past couple of years. There was a time when we thought of an artificial limb as a striking invention, and today companies are trying to collect genetic data for creating bio databases. There’s no dearth of innovative opportunities in healthcare provided there are the exquisite technology sets to give them fillip. The pandemic has only hastened a transition to digital health, while industry players are keen on investing more in them seeing how AI-ML-driven digital tools and applications are driving the whole game!

Digital Trend #1 Telemedicine

Telemedicine has come out to be the trendiest trend post-pandemic and is only getting stronger in the years to come. The shift in the healthcare practice after 2020 to restrict the spread of infections, emphasis on remote patient care, real-time virtual consultation, telePharmacy, teleradiology, teleNeurology, etc. are going to pick massively as a trend in the year 2022, and way beyond until this technology transforms to the next level. As per sources, telemedicine is expected to reach 460 billion USD by the year 2030.

Digital Trend #2  AI/ML

AI/ML  industry players are interestingly watching how these digital technologies are emerging as a trendsetter, and are keen on investing more in them. As per HIMSS survey conducted from March-April 2021, one-third of the total health system respondents (2,743 in the US) said AI/ML to be their top on the list for the coming five years. AI-ML-based treatments, discovering newer facets in medicine and research, avoiding physical tests, and using simulations to find the answers, all are on the list of trends in 2022 and beyond.

Digital Trend #3  AR/VR/MR

Modern healthcare practices are much influenced by computer-generated 3D graphics and several digital imaging tools. AR/VR/MR alongside AI-ML digital tools & technologies can create ripples in the healthcare domain and transform the ways of modern medicine being practiced. For instance, the medical fraternity can plan surgeries, therapies much in advance using simulation tools, and can see the procedures, results way ahead in advance. MR is used to control/manage medical procedures, equipment remotely and on time. These three ‘realities’ will become a massive trend in 2022, no doubt.

Digital Trend #4  AI-Robotics

AI (Artificial Intelligence)technology dons innumerable roles. If combined with Robotics technology, it can create robots that can act as an assistant to the medical team of doctors and nurses. Especially during the COVID times, we have seen how difficult it was to cater to COVID patients as infection could be transmitted to the attending doctors/nurses. AI robots can assist in many areas like remote diagnostics, administration, cleanliness, and the likes. This technology will become a trend next year onward as it is increasingly helping healthcare professionals while minimizing the risk of potential threats like disease transmission (for example COVID).

Digital Trend #5  Big Data & Analytics

Data is the core of healthcare management. Right from diagnostics, consultations, treatment plans to varied medical procedures, patient files generate enormous volumes of data, that are duly digitalized and securely stored somewhere in the Clouds. Big Data and analytics help to evaluate each piece of data, arrange them properly and accurately, in an organized manner. Thus, the advancement in computing capabilities, analytics, advanced databases all greatly prompt Big Data in healthcare to manage things as mentioned. Further, big data analytics tools process data and provide actionable insights, information that helps in the decision-making process of the healthcare stakeholders.

Digital Trend #6  IoMT

IoT ( Internet- of- things) combined with telehealth technologies, IoMT (Internet-of-Medical-Things) have emerged. The healthcare sector has been leveraging the technology in a big way and the market is expected to reach 6.2trillion USD by the year 2025. Looking at the scope of telemedicine, IoMT is equally going to be a bigger trend in 2022.

Digital Trend #7 Cyber Security & BlockChain Technology

Data security, data privacy is paramount. Digitalization of medical information, healthcare services call for total protection of data. Patient information like bank account detail, payment identification numbers, social security numbers, etc. need strong firewalls to secure, hide those sensitive data, and other AI-powered cyber security tools to protect. Blockchain technology also seals the authenticity of the authorized members as there is no chance of making any modification once the data are entered.

What Tech Trends Suit Your Healthcare Business?

The healthcare technology trends or the digital healthcare trends have started picking up albeit not at the same pace and proportion but Yes, they are! A majority of these trends are surely going to become an integral part of the healthcare ecosystem, the way healthcare services will get delivered and the way consumed. The bottom line is, which trend does meet your healthcare business requirement!? Point to ponder.

Are you a healthcare company, hospital, Start-UP, SMB, or enterprise, willing to explore the healthcare digital technology trends that might uplift your business prospect? Contact our experts!

If you are a retail entrepreneur, you must be knowing very well the significance of trends in your sector, and how it shapes the business eco-space. New trends come with every new year that hugely impact retail businesses across the globe. In 2020 as well as 2021, the trends saw a massive shift in consumer behavior, their fondness for online shopping, immense growth in e-commerce, social commerce, AR shopping experiences, influencer marketing, etc. The pandemic has only accelerated some trends like a surge in grocery platforms, retail media outlets overall enhancing online shoppers worldwide. Continuing the trend of writing about the trends, let’s discuss top innovative retail industry trends that will dominate in 2022 and beyond as well!

Important Stats

• By 2040, over 95% of total purchases are expected to be done on e-commerce platforms (NASDAQ)
• There exist over 2 B digital shoppers/buyers around the world (Statista)
• In 2023,  22% of the total retail sales globally are expected to be carried online mode  (Statista)
• Almost 51% of online shoppers do purchases using their smartphones (Finances Online)
• By 2025, half of B2B revenue is expected to be generated by e-commerce (Episerver)

Stats Main Source –  Influencer Marketing Hub

1. Online Stores in Offline Spaces

The trend has picked momentum over the past few years. Digital brands sell their products online while delivering tangibility to the whole customer experience. This means, online buyers can choose products online and can go to pick them in the brand’s physical retail store or in-store. Shoppers greatly benefit from this real-time interaction with the product they want to purchase. Several D2C brands, digital natives such as Casper, Glossier started their online retail but later on expanded to physical availability, too. As per sources, the digitally native retail companies/brands might open 850 physical/in-stores in the coming five years.

2. Rising Social Commerce

Social media platforms have become a big rage amongst people of all ages across geographies. Different social channels are offering shoppers to shop online in a seamless manner. No need to click a third-party website for shopping, but as a user, you can directly purchase from social channels via their apps or sites. Shops are present on social media channels like Facebook, Instagram apps, or sites, and while you can browse your accounts you can see your favorite products displayed by varied shopping brands, e-commerce shops.  E-Sellers can create their labels decorated with attractive banners, colors, buttons,  images, that can be accessed from specific social channels. They have a big scope to reach a larger global audience, too. In 2020, just as the trend picked up like how TikTok and Shopify collaborated, how Facebook allowed shops to sell their products, similarly 2022 is going to see again. Social Commerce sales in the US are estimated to rise by 35% with the current year-end.

3. Enhanced Influencer Marketing

Earlier, Influencer marketing meant just eye-catching captions, creative selfies, and product shots that used to be heavily edited. This year onward (2021), we are seeing how brands are collaborating with influencers and influencer content with the raw and real aesthetic appeal are tending now and will last beyond 2022 as well. Audiences love the original appeal of the brands and not an artificial coating and edited stuff. They want the real, authentic voice that brands project for their products. Influencer content that works as edutainment(education+entertainment) for the ultimate user experience, is allowing brands to fetch greater user engagement and ROI. Video happens to be the next big thing when brick-and-mortar retail stores are still to restart massively like the earlier phase. Consumers, shoppers love to see the product digitally and feel the experience. Videos on IGTV, Reels, Live Streaming, etc. are the ways influencer marketing is becoming the retail trend for 2022 also.

4. Value-Added Supply Chain

Supply- Chain forms a significant part of the retail chain. Digital technology and tools like AI-ML, IoT, Robotics are already helping the wing with added value. For example, automated warehouses with varied robots handling goods, doing the routine work there, autonomous robots, and drones for last-mile delivery are yet to become popular but may pick up during 2022 and beyond in full swing. Besides,  retailers can make smart decisions using process automation that will lead to greater value- service. Adopting IoT(Internet-of-Things), RFID devices, help to track, trace product, and this allows retailers to access authentic real-time data. Digital tools like AI-ML Predictive Analytics help to understand KPIs thoroughly. Automating documentation at all the stages of the supply chain helps to lower costs and increase efficiency and productivity. This is going to be the major trend in the coming years.

5. Voice Commerce and Digital Chatbots

Shoppers, users, b2b or b2c customers, all are benefitting from digital chatbots and smart speakers. Amazon Echo, Google Home, and other voice-technology-enabled smart speakers have entered the homes of online shoppers. As of now, 20 percent of owners of smart speakers use voice technology/voice commerce for searching, researching products they buy, shopping activities and tracking deliveries, etc. This trend is expected to grow to 52 percent in the coming 4 years. It is estimated that the global market of smart speakers could reach beyond 35.5 billion USD by 2025. Furthermore, retailers are focusing on meeting customers where they are. This is leading to the increased use of AI-ML-enabled digital chatbots and virtual assistants. The trend is going to stay in 2022, too.

Technology Will be the Key Driver

Trends become the trends when technology intervenes. Ideally speaking, in the era of digital transformation across industries, the retail industry is way ahead in terms of technology adoption and adapting to the changing demands, and ever-changing consumer behavior. While e-commerce is increasing its foothold, the essence of brick-and-mortar retail stores will always charm the audience. It is about amalgamating the two, the omnichannel strategy as well, that will enhance the core of retailing and trends ensuing in the year 2022, and beyond!