Responsive Web Design – Enterprise Mobility, Artificial Intelligence, Cloud, IoT, Blockchain Solutions & Services | Fusion Informatics Limited https://www.fusioninformatics.com/blog Lets Transform Business for Tomorrow Fri, 18 Aug 2017 05:20:11 +0000 en-US hourly 1 https://wordpress.org/?v=5.7.4 https://www.fusioninformatics.com/blog/wp-content/uploads/2014/02/favicon.png Responsive Web Design – Enterprise Mobility, Artificial Intelligence, Cloud, IoT, Blockchain Solutions & Services | Fusion Informatics Limited https://www.fusioninformatics.com/blog 32 32 Event Set To Break World Record Supported by Fusion Informatics https://www.fusioninformatics.com/blog/event-set-break-world-record-supported-fusion-informatics/ https://www.fusioninformatics.com/blog/event-set-break-world-record-supported-fusion-informatics/#respond Thu, 09 Jan 2014 05:38:46 +0000 https://www.fusioninformatics.com/blog/?p=2392 Same day birthday celebration, an even sponsored by Mr. Prashant Patel, is all ready to break the world record set by Netherlands. This event calls at a single place all the people whose birthday falls on January 26. It aims to give people a special way to celebrate their birthday on Republic day of India. In the previous world record set by Netherlands 288 people had gathered at a single place having birthday on the same day which was on 4th July, 2012. This same day birthday gathering event aims to call double the number of people at a single place, Narayani Farms, and break the world record.

Same Day Birthday Gathering

Fusion Informatics an ISO 9001-2008 Certified Company is extending IT support that includes web designing, software and technical solutions for the organization and success of the event. It has created a website, www.6Ages.com, so that all the participants can get all the information about the event from a single source. The website also allows the users to go for online registration. FAQs will clarify all your doubts related to the event.

This event will help in highlighting Ahmedabad and Gujarat on the world map. All the people who are born on 26th of January can participate in the event. The user-friendly website created by Fusion Informatics provides all the information related to the event. The registration to participate in the event is free only till January 10, 2014. Fusion Informatics has provided IT support for processing the forms online. In this way it has extended software as well as technical support for the success of the event.

The event of Same Day Birthday Celebration will definitely make both Gujarat and Ahmedabad reach international fame. Supporting such an event is a matter of pride for Fusion Informatics.

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HTML5 Is Down But Not Out https://www.fusioninformatics.com/blog/html5/ https://www.fusioninformatics.com/blog/html5/#respond Fri, 16 Aug 2013 08:12:33 +0000 https://www.fusioninformatics.com/blog/?p=2319 Native apps are built expressly for a single mobile operating system like iOS or Android, and marketed and downloaded through proprietary app stores.

In contrast, mobile Web apps are written in HTML, they exist online, and can be accessed and used from any kind of phone or tablet.

In the newest report from BI Intelligence, Business Insider’s paid research service, we explore why consumers still seem to overwhelmingly prefer native apps.

Native apps dominate mobile usage, account for the lion’s share of developer revenue, and perhaps not surprisingly, spark the most interest among those same mobile developers.

Is it too late for HTML5? Will the native app tidal wave overwhelm it and relegate HTML5 mobile Web apps to permanent second-class status?

In this report, we state our case for why HTML5 —  the latest mobile-friendly version of the Web’s publishing language — is in better shape than it appears to be.

Access The Full Report And Data By Signing Up For A Free Trial Today >>

Our report includes downloadable charts and spreadsheets and over a dozen datasets from our ongoing coverage of HTML5 and mobile.

HTML5’s advocates see its current stasis as a temporary speed bump, before mobile audiences and developers see the light and embrace apps on the more universal and less closed-off mobile Web.

Another advantage: Native apps are written in the difficult programming languages used for specific operating systems, while mobile Web apps are built around HTML5 and related Web technologies, which are more widely known.

Of course, it doesn’t help that consumers, and even many app publishers, remain confused about what a mobile Web app is, and how it differs from a native app and a mobile website. (A mobile Web app offers app-like interactive experiences, while a mobile website just serves up content and has a thin user interface.)

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Is it worth it for me to have a mobile app (or should I just have a responsive site). https://www.fusioninformatics.com/blog/worth-mobile-app-or-responsive-site/ https://www.fusioninformatics.com/blog/worth-mobile-app-or-responsive-site/#respond Thu, 08 Aug 2013 13:32:10 +0000 https://www.fusioninformatics.com/blog/?p=2303 You know your business needs a mobile presence, but how to best offer that experience — without breaking the bank — is something tons of companies, both big and small, continue to struggle with.

Carl asks: Is it worth it for me to have a mobile app (or should I just have a responsive site)? How do I know whether I’m getting bang for my buck?

If Carl had asked this question back in 2009 or 2010, it would have been phrased, “Do I need a native app or is a mobile-optimized website enough?” In 2011 and 2012, the question again would have shifted to “native app or mobile web app?” Today, “responsive” is the buzzword du jour.

As a result, it’s an increasingly popular option for companies that are looking to move into mobile, but that lack the budgets to support separate apps for each mobile platform and without the needs of something more complex such as a mobile web app.

The first thing you need to do is forget about buzzwords and lingo and focus on the actual needs of your business.

The first thing you need to do is forget about buzzwords and lingo and focus on the actual needs of your business.

App or Website

The basic question any business owner needs to ask himself is, “Do I need an app at all?” If you’re a law firm who primarily interacts via in-person consultations or over the phone, then no, you probably do not need a mobile app. The same is true for a restaurant owner with one or two locations.

Conversely, if you offer an existing web service for users logins and account management, a native mobile app is probably going to be a worthwhile investment, as it will provide tremendous performance benefits over using the mobile web.

Mobile Commerce as an Edge Case

There are, however, some edge cases in the app-versus-website debate. The most common to my mind is the area of commerce. Mobile commerce (mcommerce) is absolutely exploding, with more and more transactions taking place on tablets and smartphones every single day. In April, eMarketer predicted that by 2017, 25% of online retail transactions will take place on mobile.

Commerce is a tricky area for the mobile versus app debate

Commerce is a tricky area for the mobile versus app debate because the answer can really vary depending on the type of products being sold and the audience for the products.

I explored the mobile versus native debate in regards to ecommerce apps back in 2011. Although the shift to mobile shopping has greatly increased, the considerations for choosing mobile web (or in today’s parlance, “responsive”) over a native app are largely still the same.

I wrote then:

It isn’t just about choosing native apps or choosing the mobile web — it’s also about looking at who your customers are and what devices they use. For retailers that have lots of iPhone users, the fact that 50% of users can come from a native app and the conversion rate can be 30% higher makes a strong argument for creating a native app. Meanwhile, if conversion rates for native BlackBerry apps are subpar, it might make more sense to focus on optimizing the mobile commerce site to work with the BlackBerry browser.

This is all still true. Mcommerce companies should look at who their users are — what platforms they use, the average transaction price (studies continue to show that users feel more comfortable making large dollar purchases using a native app rather than the mobile web) and how well their current web solutions work with features such as shopping carts, time outs and more.

For mcommerce, you should absolutely start with a mobile friendly site and make sure that it is frequently updated to be fast, efficient and work well on multiple devices. Then, factor out how many sales will need to take place each month through a native app to pay for its development. If that seems feasible, building a native app to offer alongside the responsive experience is a great idea.

Responsive Is Not a Shortcut

On the surface, it’s easy to say that creating a responsive site will be less expensive than developing an app. Still, it’s important to consider the costs, especially if your existing site is not responsive.

These costs include not just the design itself, but also any upgrades that need to take place with your existing websites backend or infrastructure.

Responsive design is not just about fitting on a mobile screen

Responsive design is not just about fitting on a mobile screen, it’s also about making sure that functionality works in contexts and scenarios ideal for mobile.

That means that if you are a restaurant, your responsive site can hook into geolocation APIs to offer easy access to directions. It means that phone numbers are dial-able. It means that buttons and text entry fields are touch-friendly.

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The Largest American Companies Aren't Mobile-Ready https://www.fusioninformatics.com/blog/largest-american-companies-mobile-ready/ https://www.fusioninformatics.com/blog/largest-american-companies-mobile-ready/#respond Tue, 06 Aug 2013 09:58:59 +0000 https://www.fusioninformatics.com/blog/?p=2292 A substantial minority of the largest U.S. companies do not have a mobile or mobile-compatible website, even as consumer usage makes a dramatic shift away from the desktop PC, and mobile accounts for 26% of search traffic globally.

According to a recent study from Pure Oxygen Labs, 44% of the Fortune 100 have no mobile content strategy.

Only 56% served mobile-optimized content: 45% had dedicated mobile sites, while 11% deployed responsive design.

This is important because Google is revising its rankings to favor sites that are optimized for mobile, placing a renewed importance on mobile search engine optimization. Not to mention, Google recommends responsive design as a best practice.

At BI IntelligenceBusiness Insider’s paid subscription service, we recently analyzed over 15 datasets culled from a variety of sources to probe the reasons why it’s vital to have a real mobile strategy, and we examined the advantages and disadvantages of one: responsive design. We published our insights in a recent report, “The Rise Of Responsive Design As A Mobile Strategy, The Pros And Cons.”

mobile site breakdownBII

According to the same study cited above, only six companies in the Fortune 100 (the top 100 companies in the Fortune 500) were well-prepared to meet Google’s best practices criteria.

The changes to Google’s rankings are expected to go into effect in September and October. Unless they comply with Google’s recommendations that sites be mobile-optimized , a substantial number of major companies could see their search results adversely affected.

Meanwhile, mobile accounted for 26% of traffic to search engines last quarter (up from 24% in the first quarter), according to a study from RKG. (See chart, below.)

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The Pros And Cons Of Responsive Web Design https://www.fusioninformatics.com/blog/pros-cons-responsive-web-design/ https://www.fusioninformatics.com/blog/pros-cons-responsive-web-design/#comments Sat, 06 Jul 2013 06:00:45 +0000 https://www.fusioninformatics.com/blog/?p=2258 Responsive design, a technology that stretches or shrinks Web pages to fit differently sized screens, has emerged as the most-often recommended manner of optimizing content for mobile devices. This dominance was cemented in mid-2012 when Google recommended responsive design as the best strategy for smartphone-optimized websites.

As the iPhone, Android phones, and iPad became bestselling consumer gadgets, businesses realized their Web presence needed to translate to those smaller screens. Otherwise, their websites would bear tell-tale signs of a business clueless to mobile: tiny text, tinier links, and a jumbled layout. They risked lost traffic and sales.

These days, responsive design is recommended as the gold standard. But as with most technologies in a multi-device world, it has disadvantages, and it’s not right for every business, or every application.

In a new report from BI Intelligence, we describe what responsive design is and compare it to other mobile optimization tools, analyze responsive designs pros and cons, examine data and statistics that track responsive design adoption and performance across mobile, and evaluate whether dedicated mobile websites have their place, and detail the ramifications for HTML5 development.

To access the full report, sign up for a free trial of BI Intelligence today >>>

Here’s an overview of the main mobile optimization tools:

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